When we talk about email marketing! there is one application that stands out above the rest: MailChimp ! a powerful tool that will help you reach your customers easily and simply ! as well as being able to measure the effectiveness of your campaigns .
What most effective does Mailchimp
Mailchimp stands out above all because it is quite intuitive for beginners ! the application guides you through the entire campaign development ivory coast phone number library process so that you don’t skip any steps and your campaign is perfect . Once you have your contact list created and reviewed! you start by choosing the recipients ! then! we choose the campaign title ! the email from which we will send it.
if we want to include the name and surname of the person we are addressing! if we want to track it through Google Analytics … Next! we in this article we will take choose the most appropriate template depending on what we want to explain! the next step is to design the content and add photos or animated gifs. Finally! we can run a test by making a ” controlled ” sending and finally we can send the campaign to our target .
Once the campaign has been sent! we must monitor and analyze the data on openings ! bounce rates (soft and hard)! link clicks ! sales conversions ! and more.
The hardest part of creating
an email marketing campaign is building a strong ! well -segmented contact base that helps you achieve a high return on investment (ROI) and ensuring that the campaign’s design is attractive and easy to read.
Of course! including links in the email is essential so that the impacted audience can be redirected to a landing page created for this malaysia numbers list purpose or to your website to sell them your services or products .
Recommendations for sending your campaign:
Avoid Mondays and Fridays because they are “ complicated ” days for companies.
Introduce a touch of humor into the email subject .
Ask a question in the email that encourages opening it
Reserve the first characters for what’s most important .
Take advantage of the most significant words in the email text to introduce our links .
It includes a time limit ! limited places … It gives an idea of need and urgency .
Don’t shout in emails! that is! don’t write in capital letters .