Maybe redundant to mention, but this only works if you have uploaded a video directly to Facebook and not with YouTube videos. Why would you use the retargeting option in Facebook?
1. Right audience
When you show your ads to people who have watched your video, you are reaching out to people who have reached out to your brand themselves. The previous engagement already indicated that the video content reached them and that they watched it. Depending on the subject of the video, you know what these people are interested in. Use this information when you start creating your ads.
Relevant advertising content
As a result of the above, it is easier to create relevant content for these people qatar phone number library based on the video. What works well is creating a branded image that has recognizable similarities with the video that was watched.
3. Increase reach
The people who watch your video also help you to increase your total reach. Based on the behavior of viewers of your video, it is also possible to create look-a-like audiences . This new audience deviates slightly from your target group, but will probably behave in the same way. You can increase your reach relatively quickly by using look-a-like audiences.
Camera, lights, action!
To use the benefits of Facebook video retargeting and show your target groups relevant ads, google plus has not been ableyou need to get started with video. Of course, you want to come across as professional and hiring a specialist in this field is definitely recommended. However, you singapore lead can also provide unique and relevant video content yourself. Below are a number of ideas for video content that you can get started with right away:
Create 15-second testimonials with customers, employees or ambassadors.
Film a product demonstration. This can of course be done by an account manager, but it might be more fun if a customer shows how he uses your product.
Briefly introduce the company and talk about its mission and vision.
Make a video for a blog article. Discuss the key points from a blog or provide additional information.