That things have changed in the Italian market is undeniable. Anyone who insists on remaining anchored to old business models, in fact, will not get out alive. One of the most important revolutions, deeply linked cyprus phone number library to the advent of the web and the boom of social networks, is the possibility that users have to produce a product review. What is it? A reversal of roles in which the baton passes from the company to the consumer who is now not a “target” (and therefore a target) but a real co-actor in the action. If you intend to keep up with the times, therefore, you should have at least a general smattering of product reviews. This post will help you with this purpose.
How important is the ability for users to review a product?
Very important because it is a strong vector capable of directing your market in one direction rather than another. This is why the Global Web Index is conducting studies on the topic. The most significant data that stands out is that user behavior regarding product reviews changes significantly based on age group. About 58% of young people between 25 and 34 years of age consider product reviews a pleasant practice while, when you move up to the 55/64 age group, the ratio of those who “jump” into the experience drops to 1 to 3. Another strong differentiation regarding this practice is in the use that is made of it. The “older” (55/64) willingly consult content (over 35%) with the aim of getting an idea about their purchase. More Details : how to dropship with 1688?
Thus having a passive attitude in the process
While the “younger” (25/34) not only, as we have said, are active in producing new shared experiences. But are also very attracted to using a product review as a compass in search engines. The (about 49% do it) or in social networks (35% do it). In short, the practice of product reviews is consolidated and is destined to grow. Considering the use that young people make of it both as a production of content and as a litmus test to find what they betting email list want. Not only that. Already now, and here is the real news, companies must move in this direction because even the elderly do not refrain from reading product reviews, even if passively as a source of further information.