Black Friday and Cyber Monday are the two most popular deal days of the year. It is a highly anticipated time for customers due to the huge discounts and special promotions available at both brick-and-mortar and online stores. For businesses, Black Friday and Cyber Monday offer a great opportunity to increase sales, gain new customers, and clear inventory.
To maximize sales, however, you netherlands phone number library need to prepare well in advance. Most companies usually offer attractive promotions and discounts to both new and returning customers, so the competition is quite fierce.
Black Friday vs Cyber Monday: Understanding the Differences
While Black Friday and Cyber Monday are often referred to together because of their huge discounts, they are two separate events with distinct differences. Each has a different purpose, so let’s take a closer look at each.
Black Friday Overview
Historically, Black Friday what is social listening? originate in the United States in the 1960s. Initially, it was centere around brick-and-mortar stores, with shoppers lining up early in the morning to get the discount or deal they wante.
Today, Black Friday officially marks the start of the holiday shopping season, with enticing deals on everything from electronics to cosmetics to clothing. It takes place on the Friday after Thanksgiving. In 2024, Black Friday falls on November 29 .
Cyber Monday Overview
Cyber Monday was create much later, in 2005, by the US National Retail Federation as a counterpoint to the in-store discounts of Black Friday. The idea was to entice people to shop online from the comfort of their homes, avoiding the crowds and chaos of Black Friday shopping. That’s why Cyber Monday deals are exclusively online.
Traditionally, this day falls on the Monday after Thanksgiving. In 2024, Cyber Monday falls on December 2. During bfb directory Cyber Monday, the discounte products are mainly electronics, software, tech gadgets and digital products, but in recent years the deals have also extende to fashion and other goods.
Black Friday / Cyber Monday Weekend: How Are the Two Events Connecte?
In recent years, as both events have grown in popularity, they have evolve into an extende four-day shopping period known as BFCM weekend. Some companies even extend their discounts for an entire week. In most cases, however, sales and specials begin on Black Friday, continue through the weekend, and culminate on Cyber Monday.
With the continue rise of online shopping, the lines between Black Friday and Cyber Monday are becoming increasingly blurre. Many companies are now offering online deals on Black Friday, and some are even announcing their promotions well in advance of the actual date. This trend is beneficial not only to traditional retailers, but also to online business owners.