Encourage visitors to stay on the site
The more time your visitors spend on your site, the more familiar they become with your content. Keep in mind that in the attention economy, the idea is to attract a spain telegram data highly targeted audience through content AND capture and hold their attention.
Internal links encourage users to stay on your site and reduce your bounce rate. You should always strive to reduce your bounce rate. Bounce rate measures the percentage of users who leave your site after visiting only one page.
The inability to offer users a variety of content options that might interest them is a major contributor to bounce rates. Keeping visitors engaged for longer can have a significant impact on a website’s SEO.
Ideally, people will visit your website, stay there, and read more content. So, be sure to entertain, educate, and inform your visitors as much as possible. Avoid directing your visitors to mediocre content.
What content is the Internet user directed to?
Think about your target/visitor’s buying journey . If you write an article comparing the iPhone X and Galaxy S9, the user is ready to read a detailed article on the iPhone X or the Galaxy S9, or even to make a purchase!
Keep in mind that the goal of internal linking is to provide information about your site and the user’s intent . For this to truly benefit you, it’s important to provide links to relevant and useful information. This will help you retain your visitors.
Set up the website tree structure
Site architecture or structure refers to how you organize your site to what are the content writing skills for e-commerce products? provide a quality user experience.
The strength of a building lies in its foundations, and the same logic applies to websites. A well-thought-out internal linking system provides a solid foundation for a website’s on-page SEO.
The tree structure or structure of a website takes the form of a pyramidal structure organized hierarchically. The home page is an internal link directing the user to a second level (subpages). The latter is linked to a third level and so on (in the case where the visitor arrives via the home page).
Keep in mind that the site architecture must be designed with user experience in mind.
In other words, you need to create internal links to meet and satisfy user intent. This is how you will create the best possible architecture for your website.
Share the juice
Each link has a transferable american samoa business directory value. This is the famous link juice in natural referencing.
The latter encompasses several elements, including the page’s value, its reliability, the relevance of its subject, and its authority. Good internal linking helps to properly direct this juice, because it is transmissible.
Links pass on the qualities of the page to other pages. This has an impact on SEO.
Let’s say one of your pages ranks well on Google. This means that this page has significant link juice. You can share this juice with other pages you want to optimize.