Accommodation
Choosing the right web host is essential to Depending on the ensure a fast and responsive website. Choosing a local provider with a French IP iraq telegram data address is an important first step. Additionally, if your online store targets an international audience, adding a DNS server like Cloudflare allows you to stay close to your customers.
Managing your hosting can be very time-consuming. It’s best to opt for a managed service to free up valuable time. 772424 or digiactif , a French hosting provider, specializes in PrestaShop and offers a comprehensive and efficient service.
Code caching and compression
PrestaShop automatically reloads all files and recompiles data for each page displayed. This significantly slows down your website’s loading speed. While paid modules are available, PrestaShop’s primary features already allow you to configure certain details. To ensure your settings are appropriate, check that you have selected the following settings:
- never recompile template files ;
- file system caching;
- clear the cache every time there is a change.
Superfluous functions
Once you’ve finished creating your PrestaShop store, it’s time to do some major cleaning! You probably won’t be using all the options your theme offers. By disabling them, you’ll lighten your website and therefore improve its loading speed.
For example, if you don’t use customer the affiliate program is run through flex data (variations, characteristics, etc.), you can improve your performance by disabling them. On the other hand, you can completely uninstall all unused modules (such as Blocks , PrestaShop Expertise or OnBoarding ) to once again lighten your e-commerce data.
Switch your PrestaShop store to https
An http site is marked as “not secure” in the address bar, while an https site is accompanied by a padlock. Its primary effect is to reassure the Internet user and therefore improve the user experience. Even if the direct influence of https on SEO is not yet proven, this is likely to change with the update announced by Google for May 2021 ( Core Web Vitals ). Despite a slightly higher launch and annual cost, it is not recommended to cut corners in this area.
If you’re starting out on PrestaShop, it’s essential that you start with an https site. However, don’t worry if your online store is currently in http. It’s entirely possible to switch to the secure version. However, be aware that if this migration isn’t done correctly, you risk losing important data for your organic SEO. That’s why it’s strongly recommended to seek professional assistance to maintain your ranking on search engine results pages.
Manage your content on PrestaShop
PrestaShop automatically creates duplicate cn leads content and low-content pages. To avoid being penalized by search engines, it’s essential to deindex certain pages and make certain adjustments. Plagiarism is also a factor that can penalize your SEO.
First, you can check your internal duplicate content on Siteliner and external duplicate content on Copyscape . Then, by crawling your site, you can determine which URLs are indexed as unnecessary. Manually or using a module described below, you will then be able to deindex them ( noindex ).