Market has an algorithm that compares products by cost. If it thinks that the price is too high compared to the market average, the index gets worse and the product goes down in the search results. We encountered two problems:
- Sometimes the algorithm The commodity incorrectly selected positions for price analysis, for example with other perfumes in 100 and 150 ml volumes.
- 1st-original was compared with similar, but non-original and cheaper products from Wildberries.
Because of this, Market considered 1st-original italy business email list products to be too expensive and lowered the index. We prepared a list and through support unstuck our products and in the future they were not compared as competitors. Now the algorithm correctly analyzes all our positions, but we still regularly check for new failures in the system.
Worked with errors in products
When a customer has a large assortment and many product cards, it is important to regularly monitor them for errors. This could be, for example, a poor-quality or incorrect picture or text. Also, the marketplace often displays the availability of a product, but it is not in stock at that time. Such trifles can create confusion for buyers and additional receive stes minder call work for the seller. In addition, if a product has an error, it is The commodity not shown in search results and the company misses out on potential profit.
We analyzed all the products and compiled a detailed table. It included the product ID, error description, and recommendations for fixing it. We fixed the errors that could be fixed without the client’s participation ourselves.
brought the client’s products to the top categories and increased profits
Thanks to correct ranking, increased reach bgb directory and promotion during the period from July to November 2023, 1st-original products took the first place in their category.